Internal Linking: The Ranking Lever You Fully Control
You cannot make anyone link to you. You can decide, today, how every page on your own site connects to every other one — and on a young site that is the highest-leverage work available.
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10 articles tagged “Web Development”.
You cannot make anyone link to you. You can decide, today, how every page on your own site connects to every other one — and on a young site that is the highest-leverage work available.
A green Lighthouse score and a failing Core Web Vitals report are not a contradiction. One is a simulation on your machine; the other is 28 days of real Chrome users. Only one of them counts for ranking.
The stat doing the rounds — that most AI-cited pages carry structured data — is real and proves much less than it is used to prove. What schema demonstrably does, what the evidence cannot support, and why it is still worth shipping.
From 15 September 2026 Cloudflare blocks 'mixed-use' AI crawlers by default on ad-bearing pages — for new customers, new sites, and every free plan. What that changes, who it hits, and the settings to check before the date.
llms.txt is pitched as the robots.txt of the AI era. Google says it ignores the file, and a 137,000-site study found 97% of them are never requested. Here's what the evidence shows and when it is still worth shipping.
AI bots split into three jobs — training, answer indexing, and fetching a page a user asked about — and blocking the wrong one costs you citations. A reference table and a robots.txt policy you can defend.
In March 2024, Interaction to Next Paint replaced First Input Delay as a Core Web Vital. Here's what INP measures, the thresholds that matter, and how to fix a slow score.
Largest Contentful Paint should be 2.5 seconds or less. Here's what LCP measures, the four parts a slow score breaks into, and the fixes that actually move it.
A good CLS is 0.1 or less. Here's what causes the page to jump while it loads — images, ads, fonts, injected content — and how to hold everything in place.
Core Web Vitals are three metrics — LCP, INP, and CLS — that measure loading, responsiveness, and visual stability. Here's what each one means, the thresholds, and which to fix first.